Dolby House in Munich

SEPTEMBER 9-12 - MUNICH GERMANY

What an incredible week in Munich!

At Dolby House, we set out to create more than just a demo space – we built a destination for immersive experiences, meaningful connections, and future-shaping conversations.

The momentum we’ve built for Dolby Atmos for cars over the past four years is undeniable. From in-car demos with partners like Audi, Volvo, Polestar, Harman, Amazon Music, holoride, and 3SS, to inspiring talks and our networking event, Dolby House became a stage where technology, creativity, and collaboration came together.

We were also thrilled to meet with so many partners who were in town for IAA MOBILITY 2025, adding even more energy to the conversations.

The result? 

Stronger relationships, fresh opportunities, and a growing recognition of Dolby not only as a technology provider, but as a trusted partner shaping the future of automotive entertainment.

A huge thank you to our partners, guests, and teams who made this year’s Dolby House unforgettable. Here’s to pushing boundaries – together.

Industry experts shared their insights as part of our Dolby House Talks

 

We showcased three demo vehicles that demonstrated how Dolby Vision and Dolby Atmos transform vehicles into the ultimate entertainment platform, enabling more passengers to enjoy truly immersive experiences.

Our experts guided guests through these demonstrations, highlighting how Dolby’s robust ecosystem of partners maximizes the value of entertainment hardware, extends audience reach, and helps future-proof offerings.



Industry experts shared their insights as part of our Dolby House Talks

 

We showcased three demo vehicles that demonstrated how Dolby Vision and Dolby Atmos transform vehicles into the ultimate entertainment platform, enabling more passengers to enjoy truly immersive experiences.

Our experts guided guests through these demonstrations, highlighting how Dolby’s robust ecosystem of partners maximizes the value of entertainment hardware, extends audience reach, and helps future-proof offerings.

Overview of our Program

  • Dolby Vision and Dolby Atmos car demos

  • Dolby Atmos ecosystem demos

  • Dolby Atmos geospatial drive with Holoride

  • Meetings with the Dolby team and partners such as Amazon Music

  • Insights from Dolby experts during our talks

Overview of our Program

  • Dolby Vision and Dolby Atmos car demos

  • Dolby Atmos ecosystem demos

  • Dolby Atmos geospatial drive with Holoride

  • Meetings with the Dolby team and partners such as Amazon Music

  • Insights from Dolby experts during our talks

Dolby Partner Guide

Dolby Showcase at IAA MOBILITY 2025 in Munich.

DOWNLOAD HERE

Dolby Partner Guide

Dolby Showcase at IAA MOBILITY 2025 in Munich.

DOWNLOAD HERE